AI Content Creator for Business is a hands-on workshop in producing business content with generative AI, covering text, images, video and audio with tools such as ChatGPT, Gemini, Canva, HeyGen and CapCut. It suits marketers, social media managers, SME owners and content creators, and you leave with a real content portfolio.
Today businesses compete in online media where viewers decide to keep watching or scroll past within seconds. Marketing teams and business owners must produce content with volume, quality and consistency under limited time, budget and manpower. Generative AI truly changes this equation when used systematically and with strategy. This course is designed to help learners master 360-degree AI content creation, from content strategy, audience analysis and ideation to producing every content format: text, still images, video and audio, using the latest professional-grade generative AI tools such as ChatGPT and Gemini Pro, Google NotebookLM, Google Whisk and Freepik, Canva AI,
HeyGen, CapCut and SunoAI, plus more than 10 premium tools. Content is 80% workshop and 20% theory, with learners doing real work from the first hour using their own business or brand as the case throughout. It covers applying AI to social media marketing, digital advertising and brand communication, plus setting up insight and automation and using AI responsibly. On completion learners take home a real content portfolio and a content plan ready to use in their business. The institute provides all AI software and licenses used in class. (2 days, 6 hours per day, 12 hours in total, Intermediate level.)
Course Details
A 2-day course, 6 hours per day (12 hours in total), delivered as hands-on training (80% workshop, 20% theory) with a capstone project. Intermediate level. Learners take home a brand prompt library, a real content portfolio (text, image, video and audio), content-plan templates and a certificate. The institute provides all AI software and licenses used in class.
Module 1.1 Understanding today's online media landscape
Module 1.2 Choosing the right online media for the content and audience
Module 1.3 Understanding practical online content formats
Module 1.4 Generative AI fundamentals and prompt engineering for media work
Module 1.5 Preparing content, analyzing data and finding trending angles with AI
Module 1.6 AI and the end-to-end content creation process
Module 2.1 Creating image content and graphics with AI
Module 2.2 Creating video content with AI made simple
Module 2.3 Creating audio content and background music with AI
Module 2.4 Social media, advertising and marketing with AI
Module 2.5 AI with data, insight, automation and responsible AI
Module 2.6 Capstone project, idea sharing and next steps
No public rounds are open right now. Join the waiting list and we will contact you first when the next round opens, or ask us on LINE. Or call 02-570-8449 or 088-807-9770
Role tells the AI who to be, such as the brand's content writer. Context gives it the brand, product and audience. Task states the job precisely, such as writing a launch caption. Format sets the output, such as three versions of no more than five lines, and Constraint lists what to avoid, such as exaggerated claims. Refine the prompt until the result fits, then save the best versions in your brand's prompt library.
Write a short, conversational script, then choose a stock avatar or create one from your own footage with the consent of the person whose face and voice are used. Paste in the script, choose the voice and language and generate the video, checking the pronunciation of names and lip sync. Then add subtitles, visuals and music in an editor such as CapCut before publishing, and let viewers know the video was made with AI.
Content repurposing means turning one core piece, such as an article, long video or webinar, into several formats for different channels. Ask AI to pull out the key points, then turn them into short posts, vertical video scripts, carousel images or emails, adjusting the hook and length for each platform, and slot them into your content calendar. This course practises repurposing content and building a content calendar with AI.
It suits marketers and social media managers, SME owners who produce their own content, content creators, copywriters and graphic designers, and corporate communications and PR staff. You should be able to use a computer and the internet, have tried generative AI such as ChatGPT, Gemini or Claude (expertise is not needed) and be familiar with social media. No graphic design or video editing experience is required.
You will be able to plan content from strategy through to a content calendar, write structured prompts, create text, images and brand graphics, produce short videos and AI avatar videos, generate voice-overs and music with AI, and read content insights, leaving with a real portfolio of text, image, video and audio work. Participants who complete the training receive a Certificate of Completion with its own number, which can be verified online.
The institute provides the software and licences for all the AI tools used in class, so you do not need to subscribe to them yourself. Bring information about your own brand or business, such as products, target customers and examples of past posts, to build your brand's prompt library and your content portfolio during the course.
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