AI · AIC-51

AI Content Creator for Business

12 hours 2 days

Last updated 25 Sep 2026

AI Content Creator for Business is a 12-hour training course by IT Genius Institute. Today businesses compete in online media where viewers decide to keep watching or scroll past within seconds. Marketing teams and business owners must produce…

Training schedule

No public rounds are open right now — register your interest and we will contact you when the next round opens, or request an in-house session for your team.

Corporate training quote

Today businesses compete in online media where viewers decide to keep watching or scroll past within seconds. Marketing teams and business owners must produce content with volume, quality and consistency under limited time, budget and manpower. Generative AI truly changes this equation when used systematically and with strategy. This course is designed to help learners master 360-degree AI content creation, from content strategy, audience analysis and ideation to producing every content format: text, still images, video and audio, using the latest professional-grade generative AI tools such as ChatGPT and Gemini Pro, Google NotebookLM, Google Whisk and Freepik, Canva AI,

HeyGen, CapCut and SunoAI, plus more than 10 premium tools. Content is 80% workshop and 20% theory, with learners doing real work from the first hour using their own business or brand as the case throughout. It covers applying AI to social media marketing, digital advertising and brand communication, plus setting up insight and automation and using AI responsibly. On completion learners take home a real content portfolio and a content plan ready to use in their business. The institute provides all AI software and licenses used in class. (2 days, 6 hours per day, 12 hours in total, Intermediate level.)

Objectives

Understand today's online media landscape and choose the right media for the content and audience
Plan and prepare online content systematically, from strategy to a content calendar
Write structured prompts for media work and refine them to get the desired results
Use AI to analyze data, summarize long documents and find trending content angles
Create text content, illustrations and graphics for the brand with AI
Produce short videos and AI avatar presenter videos yourself without a film crew
Create voiceovers and background music with AI that match the brand personality
Apply AI to social media marketing, digital advertising and brand communication
Read content results and insights, set up automation, and understand law, copyright, ethics and risks of using AI

Who this course is for

Marketers and social media managers who want faster, more efficient content production
SME owners and entrepreneurs who want to create their own content to save cost
Content creators, copywriters and graphic designers who want to grow capability and income with AI
Executives and team leaders who want to understand AI potential to set direction for their teams
Corporate communications, sales and PR staff, and anyone who wants to start creating content with AI

Prerequisites

Basic computer and internet skills
Prior experience with generative AI such as ChatGPT, Gemini or Claude (no expertise required)
Familiarity with social media such as Facebook, Instagram, TikTok or LINE OA
No graphic design or video editing background required

Curriculum

Course Details

A 2-day course, 6 hours per day (12 hours in total), delivered as hands-on training (80% workshop, 20% theory) with a capstone project. Intermediate level. Learners take home a brand prompt library, a real content portfolio (text, image, video and audio), content-plan templates and a certificate. The institute provides all AI software and licenses used in class.

Day 1: Content Strategy, AI Fundamentals and Text Content Creation

Module 1.1 Understanding today's online media landscape

The online media landscape in the AI era and changing consumer behavior
Common online media types such as image posts, articles, short videos, long videos and ads
Strengths and limits of each medium and viewer behavior that decides to watch or scroll within seconds
Setting content goals that connect to business goals
Workshop: choose a business or brand topic and media channel as the real case throughout the course

Module 1.2 Choosing the right online media for the content and audience

Easy-to-understand audience analysis and building a customer persona with AI
How the same content gives different results across media, with examples of good and poor media choices
Setting the brand voice so AI can follow it
Workshop: match topic, audience and media format and summarize into a content brief

Module 1.3 Understanding practical online content formats

Educational, engagement and conversion content that does not feel pushy
Popular storytelling structures such as Hook - Body - Call to Action
Balancing each content type in the content calendar
Workshop: turn one story into 2 to 3 formats for different objectives

Module 1.4 Generative AI fundamentals and prompt engineering for media work

How generative AI works and the differences and strengths of ChatGPT, Gemini and Claude for media work
A prompt structure usable across tasks: Role, Context, Task, Format, Constraint
Few-shot, chain of thought and iterative refinement techniques and building a brand prompt library and custom instructions
AI limits and how to check for hallucinated information
Workshop: build 3 to 5 brand prompt templates of your own

Module 1.5 Preparing content, analyzing data and finding trending angles with AI

Finding trending content directions and using AI to analyze competitors and find content gaps
Using AI to help with topics, angles and storytelling
Using Google NotebookLM to summarize long documents and turn raw data such as reports, customer reviews or interviews into content material
Workshop: use AI to create a text set ready to post on the chosen channel

Module 1.6 AI and the end-to-end content creation process

An overview of the workflow from planning, production and review to publishing
Where to use AI to cut time and repetitive work and where humans still decide
Content repurposing and building a content calendar with AI
Workshop: build your own AI content workflow and content calendar

Day 2: Producing Every Content Format, Marketing and Capstone Project

Module 2.1 Creating image content and graphics with AI

Prompt principles for images: Subject, Style, Composition, Lighting and Mood
Creating images from a visual prompt with Google Whisk and creating and editing commercial images with Freepik
Keeping brand consistency and editing images with AI such as removing objects, upscaling and changing backgrounds
Composing and resizing images for each platform with Canva
Workshop: create a set of 3 to 5 post images with a consistent style

Module 2.2 Creating video content with AI made simple

How to make engaging short videos and use AI to help with ideas, storyline and script
Creating presenter videos with an AI avatar on HeyGen without going on camera
Turning text or still images into short videos (text-to-video / image-to-video) and editing, auto-captioning and resizing with CapCut
Cautions when using AI avatars and disclosing AI-generated content
Workshop: produce 1 video content piece ready to publish

Module 2.3 Creating audio content and background music with AI

Creating Thai and English voiceovers that suit the content personality and choosing tone, pace and mood
Creating songs and background music with SunoAI plus music-prompt techniques
Adding music that supports the content and copyright of AI-generated audio and music for commercial use
Workshop: add a voiceover and background music to the video produced in Module 2.2

Module 2.4 Social media, advertising and marketing with AI

Writing persuasive ad copy that does not feel like hard selling, using frameworks such as AIDA and PAS with AI
Using AI to create multiple text and image versions for A/B testing
Adapting one content set for each platform such as Facebook, Instagram, TikTok, LINE OA and LinkedIn
Writing ad copy for Facebook Ads and Google Ads and designing a landing page message that matches the ad
Workshop: create a full 1-campaign post and ad set with both text and images

Module 2.5 AI with data, insight, automation and responsible AI

Reading content results and platform insights and key metrics such as reach, engagement rate, CTR and conversion
Using AI to analyze results and suggest content improvements, and automation to cut repetitive production and publishing work
Law, copyright and commercial-use terms of AI-generated work, plus ethics and protecting business confidential data when using external AI services
Workshop: plan 7 to 14 days of continuous content with defined result metrics

Module 2.6 Capstone project, idea sharing and next steps

Task: produce an end-to-end content set for your own business or brand for 1 campaign, including text content, illustrations, a short video and audio
Present the work explaining strategy, audience and media choices and receive feedback from the instructor and peers
Share real-world application ideas for each business line and a Q&A session
Summarize all content, how to follow new AI tools and future skill development paths

Frequently asked questions

Who is AI Content Creator for Business for, and what background is needed?

Built for Marketers and social media managers who want faster, more efficient content production · SME owners and entrepreneurs who want to create their own content to save cost · Content creators, copywriters and graphic designers who want to grow capability and income with AI Background you should have: Basic computer and internet skills · Prior experience with generative AI such as ChatGPT, Gemini or Claude (no expertise required) Not sure the fit is right? Talk to our team on LINE @itgenius or call 02-570-8449.

How much does AI Content Creator for Business cost and how long does it run?

THB 8,900 (currently THB 8,010 on promotion). The course runs 12 hours. The fee covers course materials, lunch and refreshments throughout. Pay by bank transfer to the company account, confirm it on our payment page, and we can issue the receipt or tax invoice in your company's name.

Do I get a certificate?

Yes. Everyone who completes the course receives a Certificate of Completion from IT Genius Institute. Each certificate carries its own number, and anyone holding that number can verify it online on our certificate page, so you can add it to your portfolio or pass it to HR as evidence of training.

Where does the training take place, and is there an online option?

You can attend onsite at IT Genius Institute or arrange to join online, and we also run it as a private in-house session for your team. Ask about dates and venues on LINE @itgenius or call 02-570-8449.

What if I fall behind or miss a session — can I retake it?

Yes. You may retake the same course free of charge in a later round, under the institute's conditions. Tell our team which course and round you attended, and we will check it and offer you the rounds that still have seats. Ask us on LINE @itgenius or call 02-570-8449.

How do I enrol, or request a quotation for my company?

Enrol online with the registration form on this page. You can register several attendees at once and enter your tax ID and billing address for the tax invoice. Or request a company quotation straight from the quote button. For anything else call 02-570-8449 or reach us on LINE @itgenius.