AI · AIC-33

AI for Hotels & Resorts

12 hours 2 days

Last updated 25 Sep 2026

AI for Hotels & Resorts is a 12-hour training course by IT Genius Institute. Hotels and resorts must communicate with and care for guests constantly: creating content and promotional images, writing room descriptions on OTAs, answering…

Training schedule

No public rounds are open right now — register your interest and we will contact you when the next round opens, or request an in-house session for your team.

Corporate training quote

Hotels and resorts must communicate with and care for guests constantly: creating content and promotional images, writing room descriptions on OTAs, answering chats and managing bookings, handling reviews and replying in multiple languages, and looking after guest experience and back-office documents. These tasks are high in volume and must be done consistently, especially in high season with many guests and sales channels. Generative AI helps hotel teams work faster, communicate in multiple languages, and free up time to focus on delivering memorable guest experiences. This course is designed to help hotel and resort teams use AI in

real work confidently and systematically, covering the whole process, from marketing and content, creating images and promotional media, guest service and booking, review management and guest CRM, setting up a hotel assistant and knowledge base, to automation with n8n, plus practices for data accuracy and protecting guest data under PDPA. All content is taught through workshops on real hotel tasks, finishing with a capstone project where learners set up an end-to-end AI toolkit for their own work. (2 days, 6 hours per day, 12 hours in total, Beginner to Intermediate level, no AI or programming background required.)

Objectives

Understand how AI changes hotel and resort work and choose the right AI tool for each task
Design prompts and set a consistent hotel brand tone
Use AI to create marketing content and room descriptions on OTAs and social media
Use AI to create professional images and promotional media
Use AI to help answer guests, manage bookings and serve in multiple languages
Use AI to manage reviews and reply to guests appropriately, with guest CRM
Build a hotel assistant and knowledge base with Custom GPT/Gems
Use AI to help with back-office documents and administration
Set up automation with n8n, such as booking confirmations and review requests
Set practices for data accuracy and protecting guest data under PDPA

Who this course is for

Owners and managers of hotels, resorts and accommodations
Hotel marketing and digital marketing teams
Front office, reservation and guest service teams
Review management and guest CRM teams
General managers and department heads who want to set up AI use for their team

Prerequisites

General computer, smartphone and internet skills
Experience using social media, OTAs or hotel marketing channels
Understanding of your hotel work or process to use as a case study during training
No AI or programming background required

Curriculum

Course Details

A 2-day course, 6 hours per day (12 hours in total), delivered as a hands-on workshop with a capstone project. Beginner to Intermediate level, no AI background required. Learners take home a hotel prompt library, a hotel assistant (Custom GPT/Gem), content and room-description templates, and a data-accuracy and PDPA checklist.

Day 1: AI for Marketing, Content and Guest Service

Section 1: AI in Hotel and Resort Work

An overview of generative AI in hotel and resort work and what changes in the process
AI use cases: marketing, content, images, guest service, booking, reviews and administration
Choosing the right AI tool for each task
AI limits and verifying room and price data for accuracy

Section 2: Prompts and Hotel Brand Tone

A good prompt structure for hotel work: role, accommodation type, guest group and output format
Setting a consistent hotel brand tone and voice
Using examples to keep content and communication style consistent
Building a hotel prompt library for recurring work

Section 3: Hotel Marketing and Content

Using AI to create content, captions and post plans for social media
Writing room descriptions and packages on OTAs that attract and target guests
Tailoring messages to each platform and guest group without over-communicating
Workshop: create a hotel content and room-description set with AI

Section 4: Images and Promotional Media with AI

Using AI and Canva to create professional hotel images and promotional media
Approaches to making promotional images attractive and truthful, without misleading guests
Preparing media for packages, festive periods and promotional campaigns
Workshop: design one hotel image or promotional media piece with AI and Canva

Section 5: Guest Service and Booking

Using AI to help answer guest chats and give appropriate room and service information
Managing bookings and following up with interested guests, with multilingual service
Preparing standard answer sets and FAQ for the service team and front office
Workshop: prepare a hotel service message set and booking FAQ with AI

Day 2: Reviews, Assistants, Administration and Automation

Section 6: Review Management and Guest CRM

Using AI to summarize and analyze guest reviews and feedback (sentiment)
Drafting professional, guest-winning review replies for both positive and negative reviews
Caring for guests and follow-up communication to create memorable experiences (on masked data)
Workshop: prepare a review-reply and guest-care message set with AI

Section 7: Chatbots and Hotel Assistants

Building a Custom GPT or Gem as an assistant answering guest questions on rooms, services and travel
Embedding hotel data and FAQ for consistent, on-brand results
Connecting the assistant to LINE OA and handing off to the team when needed
Workshop: build one hotel assistant to answer common questions

Section 8: Documents and Hotel Administration

Using AI to help with documents, forms and hotel admin work
Summarizing meetings and preparing basic operations reports
Managing data and documents systematically, being careful with sensitive data

Section 9: Hotel Automation with n8n

Setting up hotel automation with n8n, such as booking confirmations and pre-arrival messages
Requesting post-stay reviews and following up with guests systematically
Connecting data across channels for a complete guest view, with access control
Workshop: design one simple automation flow for the hotel

Section 10: Guest Data, Security and PDPA

Controlling the accuracy of room data, prices and terms before publishing
Guest data to be careful with: what can and cannot go into AI, and masking data before use
Guest personal data under PDPA and setting the team's AI usage guideline

Section 11: Capstone Project and Real-world Adoption

Task: set up an end-to-end AI toolkit for the learner's hotel work, from marketing and content and guest service to a hotel assistant and review management
Present the work and get feedback from the instructor and peers
A first-30-days adoption plan and setting up AI use for the whole hotel team

Frequently asked questions

Who is AI for Hotels & Resorts for, and what background is needed?

Built for Owners and managers of hotels, resorts and accommodations · Hotel marketing and digital marketing teams · Front office, reservation and guest service teams Background you should have: General computer, smartphone and internet skills · Experience using social media, OTAs or hotel marketing channels Not sure the fit is right? Talk to our team on LINE @itgenius or call 02-570-8449.

How much does AI for Hotels & Resorts cost and how long does it run?

THB 6,900 (currently THB 6,210 on promotion). The course runs 12 hours. The fee covers course materials, lunch and refreshments throughout. Pay by bank transfer to the company account, confirm it on our payment page, and we can issue the receipt or tax invoice in your company's name.

Do I get a certificate?

Yes. Everyone who completes the course receives a Certificate of Completion from IT Genius Institute. Each certificate carries its own number, and anyone holding that number can verify it online on our certificate page, so you can add it to your portfolio or pass it to HR as evidence of training.

Where does the training take place, and is there an online option?

You can attend onsite at IT Genius Institute or arrange to join online, and we also run it as a private in-house session for your team. Ask about dates and venues on LINE @itgenius or call 02-570-8449.

What if I fall behind or miss a session — can I retake it?

Yes. You may retake the same course free of charge in a later round, under the institute's conditions. Tell our team which course and round you attended, and we will check it and offer you the rounds that still have seats. Ask us on LINE @itgenius or call 02-570-8449.

How do I enrol, or request a quotation for my company?

Enrol online with the registration form on this page. You can register several attendees at once and enter your tax ID and billing address for the tax invoice. Or request a company quotation straight from the quote button. For anything else call 02-570-8449 or reach us on LINE @itgenius.