Section 6: Chatbots and Auto-reply Assistants
- Building a Custom GPT or Gem as an organization-specific service assistant
- Embedding the knowledge base and reply guidelines for consistent, on-brand results
- Connecting the assistant to service channels such as LINE OA and handing off to staff when needed
- Workshop: build one service assistant to answer common customer questions
Section 7: Multilingual Customer Support
- Using AI to translate and reply to customers in multiple languages while keeping the service tone
- Adjusting messages to fit each customer group's culture and context
- Cautions on translating service messages and reviewing before sending
Section 8: Feedback and Sentiment Analysis
- Using AI to summarize and categorize large volumes of feedback, reviews and complaints
- Analyzing customer sentiment and common problem trends
- Preparing a voice-of-customer report for the team and executives
Section 9: Service Automation with n8n
- Setting up service team automation with n8n, such as queuing and categorizing tickets
- Auto-acknowledgment and alerting the team on urgent cases
- Connecting data across service channels for a complete customer view
- Workshop: design one simple service automation flow
Section 10: Quality, Security and PDPA
- Controlling the quality and accuracy of replies before they reach the customer
- Customer data that must not go into AI and protecting sensitive data
- Personal data under PDPA for service work and setting the team's AI usage guideline
Section 11: Capstone Project and Real-world Adoption
- Task: set up an end-to-end AI toolkit for the learner's customer service work, from replying to customers, knowledge base and assistant to feedback analysis
- Present the work and get feedback from the instructor and peers
- A first-30-days adoption plan and setting up AI use for the whole service team