AI · AIC-44

AI for Property Developers

12 hours 2 days
Last updated
AI for Property Developers

AI for Property Developers is a 12-hour training course by IT Genius Institute. Property development businesses must manage project marketing, sales and customer care at the same time: creating content and project images, writing unit…

Training schedule

No public rounds are open right now — register your interest and we will contact you when the next round opens, or request an in-house session for your team.

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Property development businesses must manage project marketing, sales and customer care at the same time: creating content and project images, writing unit details and promotions, caring for leads and answering customers, preparing quotes and sales documents, communicating with international customers in multiple languages, and summarizing market and competitor data. These tasks are high-value and must be accurate. Generative AI helps property teams market and close sales faster, communicate in multiple languages, and free up time to focus on customers and project strategy. This course is designed to help property developer and project sales teams use AI in

real work confidently and systematically, covering project marketing and content, creating images and media, lead care and sales, market summaries, setting up an assistant and knowledge base, to automation with n8n, plus practices for price and terms data accuracy, communication without over-claiming, and protecting customer data under PDPA. All content is taught through workshops on real project tasks, finishing with a capstone project where learners set up an end-to-end AI toolkit for their own work. (2 days, 6 hours per day, 12 hours in total, Beginner to Intermediate level, no AI or programming background required.)

Objectives

  • Understand how AI changes property development and project sales and choose the right AI tool for each task
  • Design prompts and set a consistent project brand tone
  • Use AI to create project marketing content, unit details and promotions
  • Use AI to create professional project images and marketing media
  • Use AI to help care for leads, answer customers, prepare quotes and serve in multiple languages
  • Use AI to summarize market and competitor data to support decisions
  • Build a project sales assistant and knowledge base with Custom GPT/Gems
  • Set up automation with n8n, such as lead acknowledgement and customer follow-up
  • Control price and terms accuracy and protect customer data under PDPA

Who this course is for

  • Owners and managers of property development companies
  • Project marketing and brand teams
  • Project sales teams and sales gallery staff
  • Customer and lead care teams for projects
  • Small property entrepreneurs who want to improve efficiency with AI

Prerequisites

  • General computer, smartphone and internet skills
  • Experience using social media or project marketing channels
  • Understanding of your team work or process to use as a case study during training
  • No AI or programming background required

Curriculum

Course Details

A 2-day course, 6 hours per day (12 hours in total), delivered as a hands-on workshop with a capstone project. Beginner to Intermediate level, no AI background required. Learners take home a property prompt library, a project sales assistant (Custom GPT/Gem), content and quote templates, and a data-accuracy and PDPA checklist.

Day 1: AI for Project Marketing, Images and Sales

Section 1: AI in Property Development Work

  • An overview of generative AI in property development and project sales and what changes in the process
  • AI use cases: marketing, content, images, leads, quotes, customer service and market data
  • Choosing the right AI tool and verifying price, terms and project data

Section 2: Prompts and Project Brand Tone

  • A good prompt structure for property work: role, project type, customer group and output format
  • Setting a consistent project brand tone and voice and using examples to keep style consistent
  • Building a prompt library for recurring work

Section 3: Project Marketing and Content

  • Using AI to help write content, captions, unit details and promotions without over-claiming
  • Planning content and project marketing campaigns for multiple channels
  • Workshop: plan project content and a marketing post set with AI

Section 4: Images and Marketing Media with AI

  • Using AI and Canva to create professional project images, banners and marketing media
  • Making images attractive and truthful without misleading, and preparing a media set for units and campaigns
  • Workshop: design one marketing media piece or project banner with AI and Canva

Section 5: Lead Care and Sales

  • Using AI to help answer customers, care for leads and give appropriate basic project information in multiple languages
  • Preparing quotes, sales documents and FAQ for sales
  • Workshop: prepare a service message set and FAQ for lead care with AI

Day 2: Market Data, Sales Assistants, Administration and Automation

Section 6: Market and Competitor Summaries

  • Using AI to help summarize basic market data, trends and competitors to support decisions
  • Preparing location and project selling-point summaries systematically while verifying data before real use
  • Workshop: build a market summary or project selling-point summary with AI

Section 7: Chatbots and Project Sales Assistants

  • Building a Custom GPT or Gem as an assistant answering customer questions on units, prices, location and terms
  • Embedding project data and FAQ for consistent, on-brand results and connecting to LINE OA
  • Workshop: build one project sales assistant to answer common questions

Section 8: Documents and Administration

  • Using AI to help with documents, quotes and coordination
  • Summarizing meetings and preparing basic operations reports
  • Managing data and documents systematically, being careful with sensitive data

Section 9: Project Sales Automation with n8n

  • Setting up automation with n8n, such as lead acknowledgement, viewing appointments and customer follow-up
  • Sending project information and connecting data across channels with access control
  • Workshop: design one simple automation flow for project sales

Section 10: Customer Data, Accuracy and PDPA

  • Controlling the accuracy of price, terms and project data before publishing and avoiding over-claiming
  • Customer and financial data to be careful with: what can and cannot go into AI
  • Customer personal data under PDPA and setting the team's AI usage guideline

Section 11: Capstone Project and Real-world Adoption

  • Task: set up an end-to-end AI toolkit for the learner's project sales and marketing, from content and images to lead care, an assistant and market data
  • Present the work and get feedback from the instructor and peers
  • A first-30-days adoption plan and setting up AI use for the whole team

Frequently asked questions

Who is AI for Property Developers for, and what background is needed?

Built for Owners and managers of property development companies · Project marketing and brand teams · Project sales teams and sales gallery staff Background you should have: General computer, smartphone and internet skills · Experience using social media or project marketing channels Not sure the fit is right? Talk to our team on LINE @itgenius or call 02-570-8449.

How much does AI for Property Developers cost and how long does it run?

THB 7,900 (currently THB 7,110 on promotion). The course runs 12 hours. The fee covers course materials, lunch and refreshments throughout. Pay by bank transfer to the company account, confirm it on our payment page, and we can issue the receipt or tax invoice in your company's name.

Do I get a certificate?

Yes. Everyone who completes the course receives a Certificate of Completion from IT Genius Institute. Each certificate carries its own number, and anyone holding that number can verify it online on our certificate page, so you can add it to your portfolio or pass it to HR as evidence of training.

Where does the training take place, and is there an online option?

You can attend onsite at IT Genius Institute or arrange to join online, and we also run it as a private in-house session for your team. Ask about dates and venues on LINE @itgenius or call 02-570-8449.

What if I fall behind or miss a session — can I retake it?

Yes. You may retake the same course free of charge in a later round, under the institute's conditions. Tell our team which course and round you attended, and we will check it and offer you the rounds that still have seats. Ask us on LINE @itgenius or call 02-570-8449.

How do I enrol, or request a quotation for my company?

Enrol online with the registration form on this page. You can register several attendees at once and enter your tax ID and billing address for the tax invoice. Or request a company quotation straight from the quote button. For anything else call 02-570-8449 or reach us on LINE @itgenius.

Instructors

Run this course for your whole team

We run this course in-house, tailored to your stack.

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