AI · AIC-40

AI for Spa & Wellness

12 hours 2 days

Last updated 25 Sep 2026

AI for Spa & Wellness is a 12-hour training course by IT Genius Institute. Spa and wellness businesses must care for customers attentively and communicate warmly at all times: creating content and beautiful treatment images, answering…

Training schedule

No public rounds are open right now — register your interest and we will contact you when the next round opens, or request an in-house session for your team.

Corporate training quote

Spa and wellness businesses must care for customers attentively and communicate warmly at all times: creating content and beautiful treatment images, answering chats and booking appointments, recommending courses and promotions, caring for existing customers and replying to reviews, and serving international customers in multiple languages. These tasks are detailed and must maintain a consistent standard of delight. Generative AI helps spa teams work faster, communicate in multiple languages, and free up time to focus on the relaxing experience and customer care. This course is designed to help spa and wellness teams use AI in real

work confidently and systematically, covering content and marketing images, booking and customer service, customer care and reviews, setting up an assistant and knowledge base, to automation with n8n, plus practices for communication that avoids over-claiming, gives no medical advice, and protects customer data under PDPA. All content is taught through workshops on real spa tasks, finishing with a capstone project where learners set up an end-to-end AI toolkit for their own work. (2 days, 6 hours per day, 12 hours in total, Beginner to Intermediate level, no AI or programming background required.)

Objectives

Understand how AI changes spa and wellness work and choose the right AI tool for each task
Design prompts and set a warm, consistent spa brand tone
Use AI to create content, captions and marketing plans for treatments and courses
Use AI to create professional spa images and marketing media
Use AI to help answer customers, book appointments, recommend courses and serve in multiple languages
Use AI to care for customers and reply to reviews appropriately
Build a spa assistant and knowledge base with Custom GPT/Gems
Set up automation with n8n, such as appointment reminders and customer follow-up
Communicate appropriately without over-claiming and protect customer data under PDPA

Who this course is for

Owners and managers of spa, massage and wellness businesses
Shop managers and spa reception teams
Marketing teams and social media admins for spas
Customer care and booking teams for spas
Small wellness entrepreneurs who want to improve efficiency with AI

Prerequisites

General computer, smartphone and internet skills
Experience using social media or spa marketing channels
Understanding of your shop work or process to use as a case study during training
No AI or programming background required

Curriculum

Course Details

A 2-day course, 6 hours per day (12 hours in total), delivered as a hands-on workshop with a capstone project. Beginner to Intermediate level, no AI background required. Learners take home a spa prompt library, a spa assistant (Custom GPT/Gem), content and course templates, and a communication and PDPA checklist.

Day 1: AI for Marketing, Content and Customer Service

Section 1: AI in Spa and Wellness Work

An overview of generative AI in spa and wellness work and what changes in the process
AI use cases: content, images, booking, customer service, course recommendation and reviews
Choosing the right AI tool and a communication frame that avoids over-claiming and gives no medical advice

Section 2: Prompts and Spa Brand Tone

A good prompt structure for spa work: role, treatment type, customer group and output format
Setting a warm, relaxing and consistent brand tone and voice and using examples to keep style consistent
Building a prompt library for recurring work

Section 3: Content and Treatment Marketing

Using AI to help write content, captions and post plans for treatments and courses without over-claiming
Planning seasonal promotions and campaigns and writing course and package details
Workshop: plan spa content and a marketing post set with AI

Section 4: Images and Marketing Media with AI

Using AI and Canva to create professional treatment images, banners and marketing media
Making images attractive and truthful without misleading, and preparing course and campaign media
Workshop: design one marketing media piece or spa banner with AI and Canva

Section 5: Booking and Customer Service

Using AI to help answer customers, recommend courses and assist booking appropriately in multiple languages
Building FAQ and service message sets and handling common spa customer questions
Workshop: prepare a service message set and FAQ for customer care with AI

Day 2: Reviews, Assistants, Administration and Automation

Section 6: Customer Care and Review Replies

Using AI to summarize and analyze customer reviews and feedback (sentiment)
Drafting professional, customer-winning review replies for both positive and negative reviews
Follow-up communication to create delight and repeat customers (on masked data)
Workshop: prepare a review-reply and customer-care message set with AI

Section 7: Chatbots and Spa Assistants

Building a Custom GPT or Gem as an assistant answering questions on courses, prices, appointments and terms
Embedding course data and FAQ for consistent, on-brand results
Connecting the assistant to LINE OA and handing off to the team when needed
Workshop: build one spa assistant to answer common questions

Section 8: Documents and Administration

Using AI to help with documents, quotes and coordination
Summarizing meetings and preparing basic operations reports
Managing data and documents systematically, being careful with sensitive data

Section 9: Spa Automation with n8n

Setting up automation with n8n, such as appointment reminders, customer follow-up and post-service review requests
Sending care messages to repeat customers and connecting data across channels with access control
Workshop: design one simple automation flow for the spa

Section 10: Customer Data, Communication and PDPA

A spa communication frame: no over-claiming and no medical or treatment advice
Customer and health data to be careful with: what can and cannot go into AI
Customer personal data under PDPA and setting the team's AI usage guideline

Section 11: Capstone Project and Real-world Adoption

Task: set up an end-to-end AI toolkit for the learner's spa work, from content and images to booking, customer service, an assistant and customer care
Present the work and get feedback from the instructor and peers
A first-30-days adoption plan and setting up AI use for the whole team

Frequently asked questions

Who is AI for Spa & Wellness for, and what background is needed?

Built for Owners and managers of spa, massage and wellness businesses · Shop managers and spa reception teams · Marketing teams and social media admins for spas Background you should have: General computer, smartphone and internet skills · Experience using social media or spa marketing channels Not sure the fit is right? Talk to our team on LINE @itgenius or call 02-570-8449.

How much does AI for Spa & Wellness cost and how long does it run?

THB 6,900 (currently THB 6,210 on promotion). The course runs 12 hours. The fee covers course materials, lunch and refreshments throughout. Pay by bank transfer to the company account, confirm it on our payment page, and we can issue the receipt or tax invoice in your company's name.

Do I get a certificate?

Yes. Everyone who completes the course receives a Certificate of Completion from IT Genius Institute. Each certificate carries its own number, and anyone holding that number can verify it online on our certificate page, so you can add it to your portfolio or pass it to HR as evidence of training.

Where does the training take place, and is there an online option?

You can attend onsite at IT Genius Institute or arrange to join online, and we also run it as a private in-house session for your team. Ask about dates and venues on LINE @itgenius or call 02-570-8449.

What if I fall behind or miss a session — can I retake it?

Yes. You may retake the same course free of charge in a later round, under the institute's conditions. Tell our team which course and round you attended, and we will check it and offer you the rounds that still have seats. Ask us on LINE @itgenius or call 02-570-8449.

How do I enrol, or request a quotation for my company?

Enrol online with the registration form on this page. You can register several attendees at once and enter your tax ID and billing address for the tax invoice. Or request a company quotation straight from the quote button. For anything else call 02-570-8449 or reach us on LINE @itgenius.